In my recent article, “How To Blow-up Your Band On An Artist’s Budget,” I briefly touched on how social networks can help artists boost their careers. I wanted to expand on that…
I can’t stress the importance the role of social networking plays in your music career. Whether you think it’s a waste of time, too much time or have never heard of Facebook or MySpace (if that’s the case, where have you been all these years??)… social networking is CRUCIAL to the success of your music career.
Basically, if you’re a singer, songwriter, musician, manager, agent… you need to be on every social network you can. And that means going beyond the MySpaces and Facebooks of the online networking world. There are millions of people that don’t use MySpace or Facebook but are on other networks, and they should all be considered your potential fans.
So if you haven’t done so already, be sure to check out and get plugged into these social networking sites:
• Hi5 – www.hi5.com
• Twitter – www.twitter.com
• MySpace – www.myspace.com
• Facebook – www.facebook.com
• Bebo – www.bebo.com
• ReverbNation – www.reverbnation.com
• OurStage – www.ourstage.com
• Friendster – www.friendster.com
• Buzznet – www.buzznet.com
Also another thing to consider is what audience you’d want to reach out to. For instance, Bebo caters to users in the UK – and indie music is hot in the UK. If your general audience is into Heavy Metal, then Hollywoodmusictv would be the way to go, etc.
But don’t stop there. Adding new content to your website and social networking profiles on a daily basis is essential in your career. Your fans are going to be visiting your page daily, so be sure to post upcoming gigs, new activities, photos, songs, blogs, etc.
Just remember: an easy – and CHEAP – way to market your music is through social networking sites. You can’t go wrong.